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Pursuit Boats adds Southern California dealer

Pursuit Boats appointed Alexander Marine California as its exclusive Southern California dealer.

Pursuit Boats appointed Alexander Marine California as its exclusive Southern California dealer.

Pursuit said the Alexander Marine facility is in Newport Beach, Calif., and has established itself in the market for 35 years.

“Our new-boat and yacht sales are focused on luxury brands with uncompromised quality and great business acumen. Pursuit Boats share the same values we have incorporated into our business over the years. We are excited about continuing the tradition and sharing the great heritage of Pursuit with our existing and future Southern California clients,” sales vice president Ray Prokorym said in a statement.

“We’re excited about working with the exceptional staff at Alexander Marine California and look forward to the upcoming Lido Boat Show, along with other exciting local events for our Pursuit customer base in the Southern California market,” Pursuit regional sales manager Ron Burkdoll said. “Pursuit remains a dominant brand in this market, and we expect to grow our brand even more through our relationship with Alexander Marine California.”

Pursuit is a division of Holland, Mich.-based S2 Yachts.

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