Regulator Marine launched a new website that includes more content from fans, a new custom Regulator Gear Store and a new boatbuilding app.
The “Offshore Stories” page brings Regulator’s customer-focused #offshorestories campaign to life as fans share fishing stories, videos and photos.
The fleet pages allow visitors to explore the many possibilities available in each model for standard and optional features.
Not only can users request a quote directly from their dealer, but they can also save their build to share with friends and family.
“Regulator fans are going to love the new boat builder,” Regulator president Joan Maxwell said in a statement. “Whether they are using it to explore the options they are looking for in their new ride, or just having a bit of fun designing their future dream boat and sharing it on social media, it is such a great feature to have on our new site. Of course, once you build your dream boat, you need custom gear to go with it, which is where our new Regulator Gear Store comes in!”
Regulator’s new gear store launches with a select set of apparel and accessories and a strong focus on the custom shop, which allows customers to brand their gear with proprietary Regulator boat renderings and images, team names and other creative elements in just a few clicks.
In addition to its core product offering, the gear store will feature seasonal introductions, signature “Offshore Life” products and the ability to purchase e-gift cards.
“It’s an exciting time at Regulator,” Maxwell said. “We’ve spent the last two years introducing new models and enhancing features on our boats, and the launch of these new tools helps our customers and fans share the love of Regulator.”