S2 names new marketing director

S2 said that Whitney Vishey has been promoted to director of marketing and communications for the Tiara Yachts and Tiara Sport brands. Vishey has worked with Tiara since 2014 as its marketing manager.

“We look forward to having Whitney lead our marketing initiatives, continuing to build the momentum and excitement around the Tiara brands,” said Dave O’Connell, vice president of sales and marketing in a statement.

Vishey will be responsible for the planning, development and implementation of marketing strategies and communications. She has helped shape the marketing efforts of both the Tiara Yachts and Tiara Sport brands, overseeing website launches, video and photography content for new and current models as well as digital and print advertising campaigns.