Publish date:

Sea Ray names new president

Sea Ray is focused on producing models under 40 feet, such as the SDX 290 OB.

Sea Ray is focused on producing models under 40 feet, such as the SDX 290 OB.

Brunswick Corp. named Steve Langlais president of Sea Ray, succeeding Brad Anderson, “who has chosen to pursue opportunities outside the company.”

Langlais has been serving as president of Fort Wayne operations for Brunswick and will continue to report to Brunswick Boat Group president Huw Bower.

The appointment is effective immediately.

Langlais joined Brunswick in 2016 as president of Princecraft Boats. He assumed his current responsibilities at Fort Wayne, a production center for pontoon brands including Harris, in 2018.

Langlais joined Brunswick in 2016 as president of Princecraft Boats. He assumed his current responsibilities at Fort Wayne, a production center for pontoon brands including Harris, in 2018.

“Steve is an excellent fit for Sea Ray,” Bower said in a statement. “He has a very impressive track record of accomplishment, building and growing premium brands, and fostering strong distribution relationships. His energy and engaging leadership ensure that Steve will continue to drive the exciting transformation underway at Sea Ray.

“Celebrating its 60th anniversary and with committed investment in technology, design, capacity and talent, Sea Ray is bringing to life a bold vision for the future of this iconic brand,” Bower added.

Brunswick has begun the process to identify Langlais’ successor. In the interim, Jorge Valdes, supply chain vice president, will lead the Fort Wayne operations team, reporting to Bower.

Related

Don’t Let Up on the Throttle

With a successful fall show season wrapping up soon, the winter schedule may be even more important to your bottom line.

E-Marketing Firm Launches Webinar Series

Explore’s first session, Digital Marketing 101: Marine Edition, is scheduled for next month.

G3 Boats Appoints GM

The Yamaha Marine subsidiary named 25-year industry veteran Marc Castillo to the post.

MarineMax Posts Another Strong Quarter

The company reported record fourth quarter and fiscal year results, with revenue hitting $2.06 billion for the year.

Industry Mourns Vic Porter

The boating business veteran and chairman emeritus of Formula Boats was 90.

Brunswick Names Sea Ray President

Keith Yunger has served in several senior management positions in his 16 years with Brunswick Corp.