St. Petersburg, Fla.-based Statement Marine hired marine industry veteran Craig Barrie to direct its sales efforts.
Barrie, whose lengthy career has included stints as president of Cigarette Racing, owner/founder of Dragon Powerboats and most recently vice president of Donzi Marine, has made dealer development his top priority at Statement.
“Statement’s co-founders, Nick Buis and Todd Werner, are hands-on owners who have built this company to the point where it’s ready to be taken to the next level,” Barrie said in a statement. “They have created a talented team, built an impressive product line, and they’ve delivered a surprising number of boats by selling them one at a time. We’re now creating what will be the very best dealer network in all of high-performance boating to extend the reach of that hands-on approach to performance boaters worldwide.”
Barrie said the top criterion for consideration as a Statement dealer will be “industry expertise. We’re going to add experienced dealers who know high-performance boating inside and out and who place a strong emphasis on service.”
Joining Statement’s Key Largo, Fla., dealer New Boats Direct and St. Petersburg, Fla., dealer Pro Marine USA are new dealers Aqua Mania of Alexandria Bay, N.Y.; Erickson Marine of Sarasota, Fla.; Fastboats Marine Group of Aventura and Pompano Beach, Fla.; and Ocean Performance of Old Saybrook, Conn.
Barrie has brought aboard Blane Aarup, a marine industry sales expert formerly representing Donzi and Baja, to assist in Statement’s dealer outreach. Barrie also will be heavily involved in Statement’s product development efforts.
“We have taken an in-depth look at Statement’s offerings and we will continue to evolve the product line to lead the latest market trends,” Barrie said. “Statement will once again turn heads at the Miami International Boat Show, where we’ll be bringing a 50-foot cat powered by twin 1350 Mercs, a 42-foot Ultimate that stars in an upcoming movie that our marketing director, Josh Stickles, has been working on, our first quad-engine 38-foot center console, built for another longtime marine industry friend, Bob Christie, and a very nicely equipped 35-foot center console. We have revamped our entire pricing structure and are making significant additions to the standard and optional features lists of every boat in the Statement lineup.”