Skip to main content

VIDEO: Maverick Boat Co. unveils new fishing boats

Nine journalists gathered Monday night at the Hutchinson Island Marriott Beach Resort & Marina in Stuart, Fla., for the Maverick Boat Co. Media Event, where the manufacturer will be introducing four fishing boats.


"We're introducing new boat models, but at the same time we've invited several of our business partners — some of the major leaders in the various segments of the market, such as Raymarine, Yamaha and Shimano," said Charlie Johnson, director of marketing at Maverick, which builds Pathfinder, Maverick, Hewes and Cobia boats in Fort Pierce, Fla. "These companies will have product to show off, so the writers really get access to a lot in one stop."

In addition to Johnson, Scott Deal, Maverick's president and co-founder; Skip Lyshon, Maverick sales director; and Maverick regional sales director Brad Hawley were on hand, as well as representatives from Yamaha Motors, JL Marine (Power-Pole), Raymarine, Costa Del Mar, Shimano and Minn Kota.

Maverick's group of new boats consists of two Pathfinders (the 2200 Tournament Edition with a single Yamaha F250 and the 2600 HPS Bay Crusher with a single F300); the Maverick 17 HPX-V with an F90; and the F150-powered Cobia 201 CC. These boats and five others from 18 to 29 feet were in the water ready for action this morning.

Click play for an introduction to the event with Charlie Johnson.

Marine editors were invited to fish from the two new Pathfinders and the Cobia 256 CC and Cobia 296. The new Maverick, Hewes 18 Redfisher, Pathfinder 2200 TRS and 2300 HPS and the Cobia 201CC were at the dock and available for testing.

Five of the boats are equipped with Raymarine electronics. The Hewes Redfisher 18 is outfitted with Raymarine's Dragonfly Sonar GPS. Color hybrid touch GPS/fisher-finders are at the helms of the three Cobia boats and the 26-foot Pathfinder. Power-Pole Signature Series Blade models were mounted on three of the boats and Minn Kota trolling motors were mounted on two vessels.

Shimano provided the fishing rods and Costa Del Mar covered the sunglasses. The companies got a chance to give a presentation to highlight their products.

"The whole reason for putting a Power-Pole on a boat is to stop the swinging of a traditional anchor and stay on a spot and reach the fish in a more efficient manner," Robert Shamblin said during his presentation. "Our products use hydraulics which are very reliable and very quiet."

The Pathfinder 2600 HPS and the Maverick HPX-V debuted at the 2013 Miami International Boat Show. The Cobia 201CC and Pathfinder 2200 TE were unveiled during a dealer meeting prior to the media event, which runs through Wednesday morning.

— Chris Landry



ASA Announces Inaugural Tournament

The Keep America Fishing Tournament will run Sept. 1 through Sept. 30.


Expanded Norwalk Show Returns

Organizers are providing additional dock space and boater education programs for the Sept. 22-25 show.


Ribcraft Building RIBS for U.S. Navy

The company said the 278-boat contract is likely the largest ever awarded by the Navy.


Yamaha Expands Technical Training

The company signed an agreement with the Alaska Maritime Education Consortium to bolster training in the state’s remote regions.


OneWater to Distribute Forza X1 Boats

The companies said customers may use the website, an app or kiosk at OneWater locations, as well as in-person with a salesperson.


Boat Prices Plateau, and Some Weaken

A quarterly J.D. Power survey found that prices for all segments remain at near historic highs.


The Customer Isn’t Always Right

Keeping customers happy is a necessary part of relationship-building, but there are situations when the prudent business decision is to cut ties and walk away.


Front Runner Boatworks Hires Director

Jimmy Thompson, whose experience includes dealership sales and management, will oversee the center console builder’s national sales efforts.


Glendinning Marks 50th Anniversary

The South Carolina family business started with automatic synchronizers and today offers a variety of automation solutions.