Viking VIP event attracts more than 1,000

Author:
Publish date:
VikingVIPStory

Viking said that more than 1,000 guests, dealers and vendors attended its annual VIP Preview and Sea Trial event last week. The boat builder displayed 18 models from 33 to 93 feet, including two new Billfish models and the Valhalla Boatworks V Series. This is the 24 year of the event.

At last year’s event, Viking announced it was moving into the center console market with the Valhalla brand. The company said in a statement that nearly 100 boats have been sold since then. “The enthusiasm has been off the charts and the demand incredible,” vice president of sales Mark Waldron said in a statement.

Viking subsidiaries Palm Beach Towers, Atlantic Marine Electronics and about 60 Viking and Valhalla vendors displayed products at a boat-show-style setting at the Viking Yacht Service Center.

“We maintain and strengthen our status in the industry by continually developing and being progressive with all of our products,” said Viking president and CEO Pat Healey in the statement. 

Related

Yanmar Names Power Solutions Division Manager

Carl J. Micu will oversee sales and the development of long-term growth plans.

Lippert Components Rebrands

The company’s core line of marine, RV and commercial products, including Lewmar and Taylor Made, will be branded as Lippert.

‘A Strong Finish to a Strong Year’

Booming demand for boats continued as the year ended, with the industry posting the highest number of sales since 2007.

Culture Summit 2.0

Correct Craft will gather “organizational culture drivers” for its second summit, which will take place virtually March 3.

Quick Hits: January 22, 2021

B.A.S.S. now taking noms for ‘21 Bassmaster High School All-American Fishing Team and Yacht Sentinel teams with Fountaine Pajot to equip its lineup with connected boat technology.

Teak Isle Expands Operations

The Florida-based manufacturer purchased a 45,000-square-foot facility and two additional CNC routers.