Viking Yacht Co. president Patrick Healey said the company is expanding into seven Asian countries with the appointment of Simpson Marine.
The company will serve as Viking’s exclusive representative for sales and services of its product line ranging from 42 to 92 feet in China, Hong Kong, Taiwan and Southeast Asia.
“Simpson Marine is Asia’s leading yacht sales and brokerage company and represents a great addition to the Viking family,” Healey said in a statement.
Simpson Marine, established 30 years ago, and its staff of more than 100 professionals working across 16 offices in seven countries across Asia has a well-established sales and service network.
In addition to sales and services, Simpson Marine directs a special yacht division within the group that caters to chartering, provisioning and building.
“This association with Mike Simpson and his group will enable Viking to enter new markets and continue our growth into developing regions, expanding our range throughout the world,’’ Healey said. “We are excited about this new alliance and look forward to delivering Viking yachts into Southeast Asia with the help of Simpson Marine.”
“Viking Yachts is the perfect complement to the leading yacht brands that Simpson Marine represents,” Simpson Marine managing director Mike Simpson said. “Sportfishing is a fast-developing special-interest market in Asia. Not only do Viking Yachts provide the level of performance required to be truly competitive at sportfishing, but they also provide the elegance and comfort needed to be the ideal choice for leisure cruising.”