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BRP signs Evinrude sponsorship deal with FLW

BRP said it signed a multiyear sponsorship.

BRP said it signed a multiyear sponsorship agreement for its Evinrude brand with the Fishing League Worldwide tournament fishing organization.

Evinrude, the official outboard engine sponsor of the FLW since 2001, will have on-site brand activation at all FLW Tour, FLW Series, Bass Fishing League and high school and college events. An Evinrude Contingency Award Program was set up for the BFL circuit.

BRP’s sponsorship agreement includes an Evinrude presence in several high-profile FLW broadcasts, print and digital properties, including FLW Bass Fishing magazine, the NBC Sports Network’s coverage of FLW events, exclusive access to FLWFishing.com for promotional content and social media opportunities on Facebook and Twitter.

The Evinrude BFL contingency program gives anglers at all BFL qualifying tournaments, BFL Regionals and BFL All-American a chance to win Evinrude contingency money.

The official contingency guidelines are available by visiting www.flwfishing.com.

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