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Evinrude signs sponsorship deal with Wild West Bass Trail

Evinrude said it has an exclusive agreement as the official engine sponsor of the new Wild West Bass Trail.

The Wild West Bass Trail, which debuts in January, is the first of its kind to offer West Coast anglers the chance to participate in elite bass tournaments with the highest guaranteed payout.

“It’s been a very long time since we’ve seen this much excitement about a new bass fishing trail,” Marine Unlimited Inc. owner Brant Behler said in a statement. “As an Evinrude E-TEC dealer, we are excited to see Evinrude’s commitment to the trail and the future of bass fishing on the West Coast. The trail also offers the perfect opportunity to showcase the unrivaled power and performance, bold, breakthrough design and unmatched lifetime value of the new Evinrude E-TEC G2 engines, which dominated other tournaments this season.”

”We are proud to have been selected as the official engine sponsor of the Wild West Bass Trail,” said Christopher Berg, director of marketing and strategic planning for Evinrude. ”Our sponsorship further demonstrates our commitment to growing the sport of bass fishing, supporting our dealers and Evinrude E-TEC customers. We look forward to an exciting inaugural season and a long-lasting partnership with the WWBT.”

Evinrude said it also will offer a lucrative contingency program for all owners of Evinrude E-TEC engines model year 2007 or newer. Highlights of the program include:

$10,000 payout at pro/am events and championship: If the winner is Evinrude-compliant, he/she will win $10,000. If the winner is not compliant, the highest-placing Evinrude anglers will receive the following in order of finish: $5,000, $3,000 and $2,000.

$1,000 payout at team events and two championships: If the winner is Evinrude-compliant, he/she will win $1,000. If winner is not compliant, the highest-placing Evinrude anglers will receive the following in the order of finish: $500, $300 and $200.



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