IMTRA makes personnel moves

Publish date:
(Clockwise from top left) Brad Norton, Van Noorden, Kinder Woodcock and Nate Cabral.

(Clockwise from top left) Brad Norton, Van Noorden, Kinder Woodcock and Nate Cabral.

IMTRA hired Brad Norton and Van Noorden, and promoted Kinder Woodcock and Nate Cabral.

Norton is part of IMTRA’s service group in a technical support role. He has more than 20 years as a licensed captain and will provide customers with technical and application assistance. Noorden has 20 years of experience in marine electronics and joined IMTRA as a technical support engineer.

Woodock has been with IMTRA for more than 20 years in the lighting division and has taken over as Northeast recreational sales manager for Willie Rodday, who retired after 40 years with the company.

Cabral was promoted to Northeast commercial sales manager. He has been an IMTRA employee for 15 years and has held positions in customer service, shipping and systems support.

“These staffing changes and additions are being made to enhance the experience people we serve have with IMTRA,” Eric Braitmayer, CEO of IMTRA, said in a statement. “We take great pride in the knowledge, dedication, commitment and longevity of the entire IMTRA family … and are confident that Brad and Van will join Kinder and Nate in defining a bright future for IMTRA and our customers.”


A ‘New Narrative’

Evinrude’s president hopes to reinvent the engine builder by integrating its 2-stroke E-TEC outboards into its new boat brands, and providing a more “fact-based” narrative against 4-stroke competitors.