Landfall will mark anniversary with redesigned flagship store - Trade Only Today

Landfall will mark anniversary with redesigned flagship store

Connecticut-based Landfall is hosting a grand reopening celebration in Stamford from 5-8:30 p.m. on Friday.
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Connecticut-based Landfall is celebrating 33 years in business by hosting a grand reopening celebration in Stamford from 5-8:30 p.m. on Friday.

The event to honor and thank the company’s customers during the last three decades coincides with the introduction of the redesigned flagship store. Landfall is a specialist in offshore, inshore and sport-boat outfitting, navigation and marine safety.

"Over this past winter we've made extraordinary improvements to our retail location," Capt. Henry Marx, who has been owner and president of Landfall since 1982, said in a statement. "While this does not change who we are or how we'll serve our military and professional customers, we have created a more enjoyable and exciting customer experience for recreational boaters, which maintains our core principles and strengthens our positioning to market changes. The best part is, we're just getting started."

Landfall's staff, referred to as crew or officers by the executive staff, has been instrumental in designing and implementing the renovations.

"Our crew maintain primary contact with our customers, so their input into the redesign process is vicariously our customer's input,” said Sean Fleischman, Landfall's vice president.

"The process has been a great experience for everyone involved; we learned a great deal about our customers and our business," added Campbell Woods, Landfall's retail sales director.

Landfall's officers said the redesign is among many changes that will be being rolled out during the next few months as the business evolves to meet market demands.

"Overall, our goal is enjoyment and safety on the water. We'll achieve this by implementing additional products and staff training to meet our customers' demands throughout their boating continuum,” Marx said. "With the implementation of our upgraded running rigging services, we are able to help sailors safely operate their boats."

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