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Mercury celebrating 80th anniversary in 2019

Mercury’s 300-hp V-8 is the most powerful outboard in the company’s new four-stroke series.

Mercury’s 300-hp V-8 is the most powerful outboard in the company’s new four-stroke series.

Mercury Marine is celebrating its 80th anniversary throughout 2019 with events at its facilities around the world.

“80 years ago, Carl Kiekhaefer had a vision for Mercury and that was based around product innovation and technology — and it’s that vision that built the foundation for us to continue to innovate today,” John Pfeifer, Mercury Marine president, said in a statement. “Mercury has come a long way over the past eight decades because of the hard work and dedication of everyone who has been a part of our journey. While the past 80 years have been fantastic, we are looking forward to continued growth over the next 80 years and celebrating throughout 2019 with everyone that has made our success possible.”

For its 7,000 global employees, Mercury said it will have a celebration in September plus an open house. There will be billboards in the company’s hometown of Fond du Lac, Wis. The company also plans to do sponsorships in communities where employees live in order to celebrate with the local community.

At boat shows during the upcoming season, the company will incorporate the anniversary into its messaging. At this month’s Toronto boat show, Mercury is planning to have a champagne toast one evening for the media and customers at its booth. 

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