Mercury Marine renews deal with Southern Kingfish Association

Author:
Updated:
Original:

Mercury Marine and the Southern Kingfish Association renewed their partnership for 2014.

Anticipating increased energy and success from the new Southern Kingfish Association, Mercury renewed its title sponsorship of the Mercury Tournament Trail with the 23-year-old Kingfish Tournament Trail.

“The new SKA is thrilled to have Mercury officially on board.” Southern Kingfish Association operations director Jim Butler said in a statement. “This partnership solidifies their history as the primary supporter of this longstanding tournament trail. We’re really looking forward to a great season with Mercury as our No. 1 partner.”

“Mercury is excited to enter this renewed agreement with the Southern Kingfish Association and we anticipate great things in this year and in the future,” Mercury president of global sales and marketing Kevin Grodzki said.

With 37 tournaments remaining in 2014, the Southern Kingfish Association said anglers can anticipate a stronger presence from the motor manufacturer/brand. Mercury powers and services a majority of Southern Kingfish Association anglers.

Future ventures include new prize structures, divisional championships and product promotions.

Related

ABYC Foundation Seeks Nominations for Educator Award

The award recognizes “an outstanding instructor who is shaping future marine service technicians.”

P.R. Firm Rushton Gregory Signs ePropulsion

The Chinese manufacturer of electric propulsion products introduced a standardized lineup earlier this year.

Dometic Updates Pro-Trim System

The new design allows boaters to trim the outboard and adjust the jack plate without removing their hands from the wheel.

Brunswick Partners with Carnegie Robotics

Through the alliance, Brunswick aims to enhance its autonomous technology offerings.

Nicole Vasilaros to Depart NMMA

The group credits the senior vice president of government and legal affairs for “countless contributions to the protection and expansion of the recreational boating industry.”

Site Unseen

A website is often the first interaction a customer will have with a dealership, but it must provide more than an online brochure or they will click elsewhere.

C.G. Amends Documentation Rules

Federally documenting a boat now must be done every five years, rather than annually.

The 2021 Top 10 Most Innovative Marine Companies Awards

The marine industry consistently honors products and people. The industry, however, has not recognized forward-thinking companies that are moving the industry in new directions. Soundings Trade Only’s mission is to reflect, inform and inspire.