Navico wins Cabela’s vendor award

Author:
Updated:
Original:

Navico, parent company of the Lowrance, Simrad Yachting and B&G brands, was named Cabela’s 2014 Vendor of the Year in the general outdoors category.

Navico was chosen from more than 2,000 vendors in the category, including marine and fishing product manufacturers, for specific measures including directly influencing sales, customer-service goals and other contributing factors.

Navico was recognized for its collaboration, communication and dedication to the Cabela’s organization.

“We are honored to be named Cabela’s Vendor of the Year for the General Outdoors category,” Navico CEO Leif Ottosson said in a statement. “This recognition is a testament to our efforts to establish unparalleled relationships with our trade customers, allowing them to realize greater sales and success, as well as our continued commitment to delivering industry-leading products, services and customer support."

“Cabela’s is pleased to name Navico our Vendor of the Year for the General Outdoors category,” said Roger Verhulst, Cabela’s senior vice president of merchandising. “Navico shares Cabela’s passion and commitment for providing quality products and outstanding customer service. We look forward to continuing our relationship with their company in the future.”

Related

Sea Tow Saves Cold-Stunned Turtles

Its Corpus Christi outfit is rescuing turtles that were affected by the deep freeze in Texas.

Southern Marinas Sells Portfolio

The group had made six acquisitions last year and had a total of 12 properties under its umbrella.

2020 Neptune Award Winners Named

The annual marketing awards drew 129 entries in 20 categories.

‘A Great Start to 2021’

An onslaught of new and returning customers kept dealers busy in what is typically a slower time of year.

Nautique Names VP of Sales

Rick Skinner joins the Correct Craft subsidiary after 30-plus years with water-sports equipment manufacturer HO Sports.

MarineMax Expands Territories for Cruisers, MJM

The dealership will offer the brands at several of its locations, including Boston, Baltimore, Jacksonville and Charleston.

Groupe Beneteau Hacked

The breach was detected last week, resulting in a full network shutdown and production stoppage at several locations.