SureShade, a designer and manufacturer of retractable sunshade systems for the marine industry, launched a suite of resources to assist boat dealers in the sales and installation of SureShade sunshade systems as a value-add option for clients on new or aftermarket boats.
SureShade recently expanded boat dealer service and support resources to include access to an exclusive online sales tool kit that guides dealers through the product introduction, design, pricing, sales and installation process for its retractable sunshade systems.
Registered dealers also receive access to customized marketing support materials and a quarterly newsletter to keep up to date on product advancements and resources.
SureShade also launched an exclusive LinkedIn group devoted to growing relationships with boatbuilders and dealers while updating them on new resources as they become available.
“The service and support resources SureShade has developed to assist boat dealers is really unprecedented in the marine industry,” SureShade business leader and founder Dana Russikoff said in a statement. “As an invaluable partner in the sales and installation of SureShade sunshade systems, we remain focused on attracting, growing and retaining boat dealer relationships. We strive to help differentiate their brand lines, support their revenue goals and promote them as an industry-leading boat dealer.”