Suzuki

The outboard manufacturer elevated seven employees to new positions in anticipation of continued growth.

Randy Bowers, who joined Suzuki in 2018, will be responsible for servicing the engine builder’s OEM and dealer accounts.

The company reported a 15.8% increase in net sales year-over-year, though the marine segment was down 16.6%.

Net sales of $564.9 million for the nine months from April to December 2023 were a 17.5% drop compared with 2022.

Owners of old, 2-stroke outboards will receive dealer discounts for trading them in with the purchase of a new 4-stroke.

Kate Donadio will handle such marketing communications activities as social media, press relations and promotional materials.

Daiki Sugiura, who most recently oversaw outboard motor markets in Germany and Eastern Europe, has been named executive vice president of sales and marketing.

The marine segment was down for the quarter due to reduced demand for outboards in Europe and the United States.

Brandon Cerka is now general manager of sales and service, and Jacob Ewing was named general manager of operations.

The 9,037-square-foot waterfront facility is situated on a 20-acre site in Panama City and includes a launch ramp and docks.

Net sales and operating profit were up 37.3% and 64.2%, respectively, thanks in part to robust sales of high-horsepower outboards.

Nobuo Suyama, who has had a long tenure with Suzuki, will be based at the company’s U.S. headquarters in Tampa, Fla.

A 26-foot Sea Pro with twin DF140s ran from Florida to Washington D.C., on EcoGen 90 for the American Boating Congress.

Suzuki Marine is embarking on an advocacy trip From Jacksonville, Fla., to Washington, D.C. using only sustainable EcoGen 90 fuel.

Volunteers from the engine manufacturer and pro football team removed 210 pounds of trash from Picnic Island Park in Tampa, Fla.

The engine manufacturer is partnering with Miami-Dade County and the show to remove trash along Rickenbacker Causeway.

The hires were made across several departments to help meet outboard demand and support boatbuilders, dealers and customers.

A towboat with triple Suzuki DF350 outboards towed 48 individuals to a record for the most trio waterskiers pulled behind a single boat.

Features include a new look, improved navigation, enhanced access to product specifications, a dealer locator tool and a news section.

A marketing collaboration with the NFL team will include promotional efforts in local, regional and national markets

Executives, staff and families removed more than 40 bags of trash from Florida’s Courtney Campbell Causeway as part of the company’s Clean Ocean Project.

Industry veterans Terry Posey and Tim Reitan have joined the manufacturer in service-management positions as Suzuki plans for expansion.

Rocky Youngwirth and Dean Corbisier will oversee territories in the Southeast and Southwest.

The new Nepallo line of pontoon boats with Suzuki engines will be sold at select Camping World and Gander RV & Outdoors stores.