VIDEO: Mercury Marine touts product debuts at Miami show

Mercury Marine released a video highlighting its product launches at the Miami International Boat Show.

Mercury Marine released a video highlighting its product launches at the Miami International Boat Show.

“Miami was a great opportunity for Mercury to introduce a group of industry-leading products that are designed to make boating easier,” said John Pfeifer, Mercury Marine president. “Our new 115 Pro XS FourStroke is perfect for both saltwater and freshwater, and that engine was very popular this year in Miami.”

Chicago Bears linebacker Willie Young was also spotted on the docks and in the video lauding Mercury Marine’s new engines.

Mercury launched the new Mercury 115 Pro XS at the show.

It also introduced a new side-mount mechanical remote control, next-generation Joystick Piloting System, expanded series of fuel-saving Enertia ECO propellers, Active Trim and new VesselView displays.

“It’s the best thing in the world for the consumer. You guys stand behind your product and stand behind your customers, who are my customers,” Cigarette Racing president Skip Braver said in the video.

Find more coverage of Mercury’s product launches here in Trade Only Today.


NMMA to Hold State of the Industry Webinar

The March 4 webinar takes place at 11 a.m. and includes the presentation of the Marine Industry Customer Satisfaction Index Awards and the Alan J. Freedman Award.

Sanlorenzo Reports 2020 Financials

Gains in the Asia-Pacific and Americas markets offset losses for the Italian builder’s superyacht division.

Into the High Season

Our monthly Pulse Report survey asks dealers about restocking inventory and more, as the new season looms.

It Takes Two to Tango

The boom in boat sales we’re enjoying is a result of the combined efforts of the National Marine Manufacturers Association and the Recreational Boating and Fishing Foundation.

Besenzoni - for over 50 years ambassador of made in Italy in the world - designs and produces accessories for pleasure and commercial boating characterized by simple and functional design

Besenzoni constantly assists its customers in 90 countries with 187 representative points and a direct assistance network consisting of 164 operating units around the world coordinated by the headquarters.

Sea Tow Saves Cold-Stunned Turtles

Its Corpus Christi outfit is rescuing turtles that were affected by the deep freeze in Texas.