Yamaha makes outboard engines, personal watercraft, boats and accessories for the recreational marine industry.
The company will continue to focus new-product development on boat categories producing larger, more content-rich models.
Yarmouth Boat Yard and Southern Maine Community College announce partnership.
Its V MAX SHO outboards will power 19 professional anglers’ boats for the 2019 Bass Pro Tour season.
NMMA reports the shipments in high-horsepower categories jumped in year-to-date tracking through November.
Yamaha says the campaign is “designed to generate an emotional response from people who have limited knowledge of fisheries policy.”