Skip to main content

Yamaha global marine sales up 6 percent


Yamaha Motor Co., Ltd today reported sales of $80.6 billion (855.9 billion yen) for the first half of its fiscal year. It represents a 0.5 percent gain in total sales. Net income dropped 8.4 percent to $5.3 billion (52.2 billion yen) for the same period.

The company said in a statement that its Marine division had sales of $1.9 billion (197.7 billion yen), a 6.4 percent increase over the same period a year ago. Operating income was up 6.5 percent to $3.7 billion (39.0 billion yen) “Increases in sales and income were achieved thanks to an increase in large outboard motor, water vehicle, and sports boat unit sales in North America and Europe,” said the statement.

The company revised its 2019 forecast downward, expecting 1.8 percent lower sales and 5.6 percent lower net income for the year. The revision comes because of “sluggish sales owing to the effects of U.S.-China trade friction in the robotics business, as well as lower unit sales in Vietnam and deterioration of the model mix in Taiwan in the emerging markets motorcycle business,” according to the statement. 



Marine Products Reports Record Q4

The builder of Chaparral and Robalo boats reported net sales were up 42% for the quarter and 28% for fiscal year 2022.


Shurhold Appoints COO

Forrest Ferrari has years of management, business development, IT and quality-assurance experience.


RBFF, Pure Fishing Partner for a First Catch Center

Pure Fishing will equip a mobile trailer with tackle and gear to bring fishing experiences to areas of South Carolina where participation is low.


An Oft-Overlooked Sales Opportunity

A recent report from the Recreational Boating & Fishing Foundation showed that women comprise 37% of all anglers. If you haven’t tapped this segment, you’re missing out.

1. 2023 new boat retail outlook

Too Many High-Priced Boats

To wrap up 2022, marine retailers reported lower demand, expressed more negative sentiment and voiced concerns about rising inventory. Boat prices and the economy remained top of mind for dealers in December.

Soundings Nov 2022

New-Boat Registrations Continue to Slide

As the gaudy sales figures from the pandemic continue to return to more realistic numbers, the main segments of the recreational boating industry saw new-model registrations of 4,421 in November, a 30.3% drop from 6,340 during the same time in 2021. .

1_thumbnail_Darren Vaux Headshet 2022

ICOMIA President Darren Vaux sees common pressures facing worldwide boating industry

Founded in 1966, the International Council of Marine Industry Associations is a global organization composed of national boating federations and other bodies involved in the recreational marine industry. ICOMIA works on such issues as breaking down trade barriers, improving boating safety and promoting recreational boating worldwide.


Clearing the Waterways

In Florida, in the aftermath of Hurricane Ian, it was estimated that there were 6,000 derelict boats in southwest part of the state. In most cases, boat owners don’t know resources are available to remove them because until recently there weren’t many.


A Window on the World

Inflation, supply-chain kinks and the continuing war in Ukraine continue to be serious concerns, but numerous companies with a global presence for exports are reporting optimism at the start of 2023.