Yamaha launches summer incentive program

Author:
Updated:
Original:

Yamaha Marine Group announced a new retail promotion designed to give customers an extra incentive to purchase this summer.

"Today, customers expect a maximum return on their investments, and this new promotion delivers just that," said Dale Barnes, Yamaha Marine Group marketing division manager, in a statement. "The 'Invest in the Best' program gives customers two options for adding value to their Yamaha outboards."

The first option is a credit, based on MSRP of up to $1,500 to the customer based on eligible outboard horsepower. The credit is available, at no extra cost to the customer, and can be used toward the purchase of valuable goods and/or services from the authorized participating Yamaha dealer that sold the outboard.

The second option offers customers a two-year Yamaha extended service contract with the purchase of an eligible new Yamaha outboard. Eligible models for both options include new 2.5- to 350-hp 4-strokes, all HDPI models and 8- to 150-hp carbureted 2-strokes (manufactured since April 2005).

All eligible outboards must be sold, pre-delivery inspection completed, delivered and warranty registered by the dealer on Yamaha Marine Business System through June 30.

Related

The Reopening Continues

The widespread reopening continues.

Management in Uncertain Times

Reinforcing and following your vision.

Using Data to its Fullest Extent

Today’s marketing is more data-driven science than art.

Approaching Carbon Neutrality

Correct Craft aims for carbon neutrality by 2025.

The Industry’s Advocacy Priorities

NMMA’s president shares its two chief advocacy priorities.

Brunswick Acquires Navico

Navico joins its Advanced Systems Group.

Off the Hook

The iPhone is the key to a waterborne July Fourth weekend.

Switching Things Up

Digital switching sys­tems are becoming the industry norm.

The Case for Gender Equality

Is the marine industry doing enough?