The Yamaha Marine Group named Brad Dreyer social media coordinator for its marine marketing department.
Dreyer will support Frank Wilhelm, advertising and digital marketing manager, with the marine group’s social and digital media strategies and tactics.
“We are pleased to welcome Brad to our team,” Wilhelm said in a statement. “His lifelong boating and fishing background is a great fit for us, and his social media expertise will be a great benefit as we continue to develop social tactics that strongly support the Yamaha Marine brand.”
Dreyer previously was business development manager for Gaff Magazine, where he was also responsible for social media development and coordination. He also spent more than a decade working with a Florida-based marine dealership in digital, B2B and retail marketing and sales positions.