Yamaha workshops added to dealer conference

Author:
Updated:
Original:

Yamaha Marine Group said today that it will sponsor three educational workshops within the service track at this year’s Marine Dealer Conference & Expo, which takes place Nov. 16-19 at the Orange County Expo Center in Orlando, Fla.

Yamaha Marine University instructor and marine dealership consultant Valerie Ziebron will teach three service-track workshops at this year’s event.

The “Build a Service Dream Team” segment will explore the key human resource elements needed to create an outstanding service team.

“Turn Upset Customers into Loyal Ones” will examine the positive conflict-resolution techniques needed to improve customer satisfaction and loyalty; “Lessons Learned from the Master Service Advisor” will analyze the mindset, tools and habits that allow master service advisors to excel.

"This is looking to be the best MDCE yet, with record attendance and participation,” Ziebron said in a statement. “My three workshops are jam-packed with best-practice golden nuggets that have helped dealerships of all sizes improve their service departments. I am particularly excited to have master service advisor Dan Fujiwara as a guest. His decades of experience and incredible expertise will be a huge benefit for workshop attendees.”

The MDCE, which is produced by Boating Industry magazine and the Marine Retailers Association of the Americas, features seminars in three educational tracks, including service, management and leadership, and sales and marketing. It also features keynote speakers, an awards luncheon and networking receptions.

Related

Freedom Boat Club Expands

Through November, it has grown to more than 245 locations serving more than 55,000 members.

BRP Announces FY21, Q3 Results

While the North American market saw solid gains in the powersports segment, pandemic-related shutdowns and the retirement of Evinrude had a big impact on revenue.

Quick Hits: November 25, 2020

p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Arial} span.s1 {font-kerning: none} Patrick hires a new CFO; CMC Marine joins NMMA; Dometic makes names new HR VP; and Stingray Boats earns a safety milestone.

Wholesale Shipments Drop in September

NMMA: Easing supply chain constraints should enable more manufacturers to build boats.

Dealers: What’s Your 2021 Retail Outlook?

The monthly Pulse Report asks marine retailers to weigh in on November market conditions.