Industry pitches in to salute a vet - Trade Only Today

Industry pitches in to salute a vet

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Boat makeover contest goes from a $10,000 fix to an almost $30,000 overhaul as donations pour in


When Jerry Brouwer, the manager of Action Water Sports in Hudsonville Mich., decided to hold an extreme boat makeover contest, he figured $10,000 would be enough for a decent face-lift for a small boat.

However, once word got out that the winning boat owner was an Army veteran with a son serving in Iraq and two others also in the military, the marine industry leapt into action. In snowballing fashion, more than a dozen businesses helped Action Water Sports turn the refit of Roger DeVries' 1974 Sea Ray SRV 190 into a nearly $29,000 overhaul, transforming the tired 36-year-old runabout into a virtually new boat.


Senior Manager, Customer Service - Sea Ray

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