Industry pitches in to salute a vet

Author:
Updated:
Original:

Boat makeover contest goes from a $10,000 fix to an almost $30,000 overhaul as donations pour in

40_industry_01

When Jerry Brouwer, the manager of Action Water Sports in Hudsonville Mich., decided to hold an extreme boat makeover contest, he figured $10,000 would be enough for a decent face-lift for a small boat.

However, once word got out that the winning boat owner was an Army veteran with a son serving in Iraq and two others also in the military, the marine industry leapt into action. In snowballing fashion, more than a dozen businesses helped Action Water Sports turn the refit of Roger DeVries' 1974 Sea Ray SRV 190 into a nearly $29,000 overhaul, transforming the tired 36-year-old runabout into a virtually new boat.





Related

A Record Q2 for Brunswick

With strong global demand in all its business segments, Brunswick Corp. reported another stellar quarter, posting a 57 percent jump in net sales.

OneWater Adds PartsVu

The online marketplace for marine parts, accessories and electronics posted $25 million in sales over the last year.

Groupe Beneteau Updates Revenue Forecasts, More

The builder saw gains in its boat and luxury-home sectors and made several acquisitions, including a majority stake in Dream Yacht Group.

Golden Manufacturing Expands

The fabricator of aluminum boat lifts and aluminum and concrete floating docks adds 18,000 square feet to its Fort Myers, Fla., headquarters.

GetMyBoat Takes You to the Movies

The boat rental marketplace site teams with Disney’s Jungle Cruise for a contest to win a boat trip or movie tickets.

ConMar Adds to Sales Team

The manufacturers’ representatives add industry vet Brain Steele.

Will Canada Reopen to Boaters?

Set to open its borders to fully vaccinated U.S. residents next month, our neighbor to the north could be facing a strike by Canadian border guards and customs officials. Plus, the Great Lakes welcomes a newly designated marine sanctuary.