The National Boating Safety Media Center, supporting the work of journalists covering boating safety topics, was recently introduced as a dedicated section on the Water Sports Foundation website.
“Our primary goal was to create a convenient, one-stop shop for journalists that provides instant access to credible resources, materials and data pertaining to boating safety,” said WSF executive director Jim Emmons in a statement. “Our new site is full of outstanding content provided by our association and dozens of boating safety stakeholders. We’re excited by the quality and quantity of materials available and are excited to partner with our industry colleagues to actively promote boating safety.”
The work-in-progress site will contain nearly 300 pieces of content covering 54 different categories, including an image library with high-resolution, royalty-free photos and videos. Users will also find press materials, blogs and social media content, graphics and a roster of boating safety experts available for interviews.
Trade Only Today announced plans for the site in November of last year.
“With the recent surge in the number of boaters in America, the entire recreational boating safety community, including the Coast Guard, is looking for this project to elevate boating safety awareness,” said Verne Gifford, the Coast Guard’s chief of the Division of Boating Safety.
A team of veteran marine journalists and publicists helped to develop and design the site.
“Recognizing the deadline constraints many journalists face, we designed and built our media center for working journalists to expedite and simplify the process,” said WSF communications director Wanda Kenton Smith, a columnist for Soundings Trade Only and former magazine editor. “Next on the agenda is a national media outreach campaign to promote a variety of boating safety messages, with the new website serving as the cornerstone of this effort.”
Added Jeff Moag, former editor of Canoe & Kayak magazine and current WSF content director, “The new National Boating Safety Media Center is the most comprehensive online resource for journalists covering the full spectrum of stories relating to boating safety.”
Click here for the site.